Acxiom — Acxiom Health
Acxiom (Interpublic Group)
Acxiom licenses de-identified consumer and healthcare provider audience data built from behavioural and demographic attributes, with claims-derived audiences available for activation. Life sciences companies, payers and agencies license it for audience segmentation and digital campaign targeting.
Category
Commercial provider
Access
Paid
Region
US
Data types
consumer-audiences, patient-audiences, HCP-audiences, claims-data, behavioral-data